# CPM Calculator

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## What is CPM Calculator?

CPM stands for "cost per thousand," and a CPM calculator is a tool that helps advertisers and marketers to determine the cost of displaying an advertisement to a thousand people. CPM is a common metric used to measure the effectiveness and cost efficiency of advertising campaigns.

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To use a CPM calculator, you will need to know the following:

1. The target audience: This is the group of people you want to reach with your advertisement.

2. The size of the target audience: This is the number of people in your target audience.

3. The cost of the ad: This is the amount you will pay to display the ad.

4. The duration of the ad: This is the length of time the ad will be displayed.

Once you have this information, you can use a CPM calculator to determine the cost of reaching a thousand people with your ad. To do this, you simply enter the information into the calculator and it will calculate the CPM for you.

For example, let's say you want to advertise on a website that has a target audience of 100,000 people, and you want to display your ad for one month. If the cost of the ad is \$500, you can use a CPM calculator to determine that the CPM for your ad campaign would be \$5. This means that it would cost you \$5 to reach a thousand people with your ad.

CPM calculators can be useful for advertisers and marketers because they allow them to compare the cost of different advertising options and determine which one will be the most cost-effective. They can also help advertisers to set budgets for their campaigns and track their performance over time.